Olympus is a 3rd generation family owned company, and a market leader in the Greek dairy segment. Its products are liked by an international crowd, as they are sold in 47 countries all over the world.
Upon launching the Stragghisto yoghurt series, Olympus and Kotronis Plastics, one of the leading food packaging injection molders in Greece, opted for Metallic IML labels.
Metallic IML labels
Metallic effects on IML labels can be attained in different ways. In this case, the metallic effect is achieved using Metallic IML foil. Metallic IML foil consists of a silver aluminum foil laminated to the PP base film and can be printed with any desired color to create the preferred, perfect metallic look.
Metallized labels have a very effective way of catching the eye on shelf. For this Stragghisto label specifically, the creative combination of metallized and unmetallized elements of the artwork creates an extra impressive effect.
Next to its visible features, Metallic IML foil labels have another, more hidden characteristic: they create an ideal oxygen and light barrier, a very important asset for many food containers.