![Daisy Dips in IML packaging Daisy Dips in IML packaging](/sites/verstraete/files/styles/header_right_xl/public/images/2024-07/MCCV_DaisyDips_734x480px.png?itok=pQ5USssJ)
Light Barrier IML keeps Daisy Dips fresh
![Daisy Dips in IML packaging Daisy Dips in IML packaging](/sites/verstraete/files/styles/header_right_xl/public/images/2024-07/MCCV_DaisyDips_734x480px.png?itok=pQ5USssJ)
Daisy holds high standards when it comes to freshness, quality, taste and shelf life. The brand is known for its ‘Pure & Natural’ spirit, meaning its dips should be free from stabilizers, preservatives, added MSG (monosodium glutamate) and non-dairy allergens. How does Daisy balance exceptional freshness with a long shelf life? Easy enough with Barrier IML labels!
Key Takeaways
- Light Barrier IML protects the fresh product against sunlight and UV-light
- Metallic IML and spot varnish make the packaging stand out on shelf
- Barrier IML is the most efficient and sustainable technique to produce plastic packaging with a barrier function
Pure ingredients as a differentiator
Daisy is the leading sour cream and cottage cheese manufacturer in the United States, producing fresh, preservative-free products that are consistently named & America’s Favorite*.
Reason behind the brand’s success undoubtedly is its dedication to pure ingredients with no preservatives, making for great-tasting products and setting the brand apart from others. To maintain its so unique freshness, and to improve shelf life, Daisy opted for PP packaging decorated with IML labels with a barrier function.
![Daisy Dips in IML packaging](/sites/verstraete/files/images/2024-07/MCCV_DaisyDips_style.png)
Light Barrier IML for extended shelf life
Daisy dips are sensitive to the influence of light. With Light Barrier IML, the product inside is protected from sunlight and/or UV light, extending the shelf life.
Barrier IML is the most efficient and sustainable technique to produce plastic packaging with a barrier function. In one single step, using a multi-layered IML film, we can combine the advantages of high-quality IML decoration with a barrier function.
Premium look
The offset printing process of Barrier IML labels allows for high-quality graphics. But Daisy doesn’t stop there. To really create consumer engagement, the packaging has a touch of Metallic IML to it, reflecting the product superior taste and ingredients and giving it its well-known premium look. To top it all off, spot varnish is used to create a dimensional look for the container.
The combination of 3 IML label upgrades each adding a unique value, makes this packaging commercially successful and an eye-catcher in the dairy segment.
*Claim based on IRI Multi-Outlet Volume Sales 52-week data ending 2023
Project details
Brand owner: Daisy Brand
Product molder: Polytainers
![Barrier IML inspiration box Barrier IML inspiration box](/sites/verstraete/files/styles/cta_xl/public/images/2023-09/01_BarrierIML_Samplekit_20230914_EN_0.png?itok=d8EdoTQk)